Almost from the beginning, Audemars was in charge of production and the technical side, while his partner Piguet focused on sales. Their partnership was not an immediate success, however. In fact, the Audemars Piguet trademark was not even registered until 1882 and the firm’s “official founding” did not take place until 1889. Already, however, Audemars Piguet et Cie had become the third largest employer for watch manufacturing in the Canton of Vaud. More importantly perhaps, both men had deliberately shifted their focus towards the production of high-quality, complex, ultra-precise Discount Chanel Watches .
Shortly after the official founding in 1889, a branch office was built in Geneva and the partners decided to produce all of their components and assemble the finished watches in-house. This allowed the firm to maintain strict quality control over their products and as a result, only products of the highest quality left the workshop.
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